As an Art Director, I led the creative direction for various projects, ensuring cohesive visual storytelling across campaigns. I collaborated with designers, photographers, and videographers to produce high-quality content that aligned with brand objectives.

A 2D mobile advergame combined with real-life cycling adventures to inspire Tunisian youth to explore, stay active, and connect with their surroundings through gamification and storytelling.

I collaborated on my first TV commercial for Condor’s Cristal KUHD TV, featuring Algerian football star Yacine Brahimi. The campaign highlighted the TV’s tagline, "Live the smallest details," using captivating visuals and storytelling to showcase its superior resolution and immersive experience. Tools Used Adobe Photoshop: For creating storyboards and visual assets. Adobe Premiere Pro: To assist with post-production edits.